Heartland Cancer Center Case Study

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The cancer services landscape is continually changing and has had a rapid growth during this era of health care reform, which has increased the demand for services as health care access and cancer incidences increase. Cancer will continue to be the leading cause of death for adults as the population ages and cancer rates rise which has been further impacted by the influx of new patients through the Affordable Care Act. This, coupled with an inadequate workforce of cancer physicians and the particularly demographic location of physicians that provide cancer care (Gallegos, 2014). The Heartland Cancer Center has positioned itself strategically in an area where the competition is low to meet the growing need for cancer services in a community setting with state of the art technology not currently available in the area.
The Heartland Cancer Center is an outpatient facility that provides
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A business loan of $250,000 will be used for startup expenses and to grow the business with an interest rate of eight percent that will be paid out over seven years. The interest occurred in year one of the loan will be $20,000. We are pledging equipment, furniture, and fixtures as well as generated cash flow for collateral to secure this loan. Fair market valuation was determined using the following liquidation percentages: equipment at 50 percent; furniture and fixtures at 10 percent; account receivables at 20% (SBA, 2016). We have secured an additional one and a half million dollars in capital through a health care equity investor. The forecasted treatment volume numbers are moderate and attainable for this first year thus the Heartland Cancer Center will show a profit by year end. As the patient load increases, so will variable costs such as medical supplies and wages. Our billing will be done in house with payroll being

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