Installation Management Command Case Analysis

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Vision Statement
It is Installation Management Command’s vision to be the most fiscally responsible, and customer service oriented, arm of the United States Army. Through human capital growth, employee development, and a realignment of our departments, we’ll be able to successfully eliminate critical shortfalls, boost employee morale, and create an environment free of unnecessary redundancy, and undue expense to the taxpayer. Consequently, in approximately ten years, we will have streamlined our services, and created a barrier-free pathway to better accommodate our customer’s needs.
Explanation
The above vision statement aligns with Kotter’s “Characteristics of an effective vision,” in several ways (Kotter, 2012, p. 74). By stating that the
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It will give the employees a chance for advancement through development. Finally, it creates less waste and reduces costs. By making our services better, our employees happier, and reducing costs is the key that will result in the success of my vision. Kotter says that the most effective transformational visions, “…aim in a general way at providing better and better products or services at lower and lower costs, thus appealing greatly to customers and stockholders” (Kotter, 2012, p. 81). Our organization’s stockholders are the taxpayers, which is addressed by reducing their burden.

Vision Communication
Once you have developed your vision statement, you will develop a plan on how your vision will be communicated. Kotter (2012) identified key elements in the effective communication of vision on page 92. In your communication plan, please explain how you will incorporate each element. As a guide, please provide one paragraph of explanation for each element.
1. “Simplicity: All jargon and technobabble must be eliminated” (Kotter, 2012, p.
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Furthermore, the coalition will ask for feedback. One way that this could be accomplished is through the question and answer portion of our town halls and staff meetings. Another way is to include an e-mail address in every document that we market. The e-mail address could be set up to request feedback from everyone that has a comment or suggestion. The coalition could have access to the e-mail, and each suggestion could be brought up during our meetings. If a change to the vision is needed, we can make those changes and redistribute it to the workforce. Setting up a two-way communication feed wouldn’t cost much, but it can be extremely beneficial. Kotter says, “…two-way discussions are an essential method of helping people answer all the questions that occur to them in a transformation effort” (Kotter, 2012, p. 102). It would be ignorant to think that the vision is perfect. However, having this two-way communication will ensure that the vision is molded into something great. If two heads are better than one, than 10,000 heads are better than

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