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The reasons behind taking only these brands are these four brands are very popular in luxury market all over the world. So, through this table get the basic idea of the product wise comparison in these four brands. All the four brands have almost similar products but the personality is different. Gucci is much more similar to Prada in terms of brand image and product comparison. The brand image of Gucci and Prada is very seductive, powerful, accomplished, sexy and chic. Where as Chanel and Louis Vuitton have very smart, classic, sophisticated and mature personality. In terms of prices Gucci and Prada go hand in hand while Louis Vuitton and Chanel are quite expensive as compare to Gucci and Prada. While comparing the brand value of these brands and the ranking of Top 100 Brands Louis Vuitton stands on 17th rank with the brand value of $21,120millions, Gucci stands on 45th rank with the brand value of $3530 millions, Chanel stands on 60th rank with the brand value of $6040 millions and Prada stands on 91th rank with the brand value of $3530
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Here, the images from Prada and Gucci men’s footwear collection of Spring Summer 2010. The design of the product is similar, shape of the shoes is also similar, and material they used is also same. The cut detail of the outside counter of the shoes is also similar. From the top view both the shoes look very similar The stitching detail is similar but Gucci gave dark color piping on the toe cap and gave same color stitching where as Prada gave contrast color stitching detailing which is quite noticeable. The colors of these shoes are different Gucci used Bordeaux color in suede material which gives very dull look while Prada used same material in Red color which gives very bright and smart look. Prada also gave a logo on side of the shoe whereas Gucci gave green, red and green color web stripe. The detailing on the tongue of the shoes is also different Gucci gave zig zag look on the edge which gave a rough look though its finished where Prada gave very finished look stitching which give very sophisticated look. The lining of the both the shoes are also similar in terms of color and leather in sole logo. The color of the sole is also similar but detailing is different Gucci gave their own brand logo detailing on the rubber sole where as Prada used nice detailing on drive …show more content…
Prada give more focus on their product in the display window. Prada used six silver mannequins to display their footwear and which gave very trendy look. Even the color of footwear is very nice and eye catchy when it put on those silver mannequins. The placement of the mannequins is also very nice, they displayed 3 mannequins in the right direction and rest of 3 mannequins they just flip it so that the product can highlight more. And they used white lights for the display. So, through this window display Prada convey their brand image which very trendy, smart, sexy and
Here, the images from Prada and Gucci men’s footwear collection of Spring Summer 2010. The design of the product is similar, shape of the shoes is also similar, and material they used is also same. The cut detail of the outside counter of the shoes is also similar. From the top view both the shoes look very similar The stitching detail is similar but Gucci gave dark color piping on the toe cap and gave same color stitching where as Prada gave contrast color stitching detailing which is quite noticeable. The colors of these shoes are different Gucci used Bordeaux color in suede material which gives very dull look while Prada used same material in Red color which gives very bright and smart look. Prada also gave a logo on side of the shoe whereas Gucci gave green, red and green color web stripe. The detailing on the tongue of the shoes is also different Gucci gave zig zag look on the edge which gave a rough look though its finished where Prada gave very finished look stitching which give very sophisticated look. The lining of the both the shoes are also similar in terms of color and leather in sole logo. The color of the sole is also similar but detailing is different Gucci gave their own brand logo detailing on the rubber sole where as Prada used nice detailing on drive …show more content…
Prada give more focus on their product in the display window. Prada used six silver mannequins to display their footwear and which gave very trendy look. Even the color of footwear is very nice and eye catchy when it put on those silver mannequins. The placement of the mannequins is also very nice, they displayed 3 mannequins in the right direction and rest of 3 mannequins they just flip it so that the product can highlight more. And they used white lights for the display. So, through this window display Prada convey their brand image which very trendy, smart, sexy and