Response Rate Over Time: Great response rates over time are expected due to the trust you build with these people in such a personal manner. Unless you mess something up big time, loose their trust, annoy them or suddenly stop offering them the insight and knowledge they're looking for, they'll keep reading what you have to say, buying your products, and checking out your recommendations. This is especially useful for inflating the value of your list to your JV circle. Watch what you mail very carefully though. One slip up or bad move and it could all be gone.
General usefulness: Who's more responsive, your friends and acquaintances or random people you put questions to on the street? Again, this is where the personal touch is handy. As
General usefulness: Who's more responsive, your friends and acquaintances or random people you put questions to on the street? Again, this is where the personal touch is handy. As