Character in the marketing environment sets the tone for how an organization is received by the consumer and competitors. When considering a company’s character and the impact it may have on marketing management from a Christian perspective, one should examine the core values often related to character outlined in the scripture. The scripture states “In everything set them an example by doing what is good. In your teaching show integrity, seriousness, and soundness of speech that cannot be condemned, so that those who oppose you may be ashamed because they have nothing bad to say about us.” (Titus 2:7-8). Character influences one’s decisions and actions to think and act in a manner that not only impact a particular project, but contributes to the betterment of an organization and society.
However, Christ sometimes uses trials to strengthen character. As a marketing manager, one must value, high morals and inject them strategically into each project. There might be instances where senior management will pursue a marketing agenda that differs from an individual’s Christian principles. In these instances a person’s character is manifested in a their actions, especially in situations fraught with challenging moral choices. In these instances, relying on the teaching of Christ during a difficult …show more content…
Got Laundry’s character establishes a conscientious observance towards religious values, not by rhetoric or good intentions. Their reputation is not merely a perception; it has a real impact on their business operation. They have established a marketing model that highlights their belief and business ideals, while reassuring consumers their business stands on religious morals, values and ideals. Their faith based reputation is not only the result of what people think of them it determines how their customers and the public value them as a
However, Christ sometimes uses trials to strengthen character. As a marketing manager, one must value, high morals and inject them strategically into each project. There might be instances where senior management will pursue a marketing agenda that differs from an individual’s Christian principles. In these instances a person’s character is manifested in a their actions, especially in situations fraught with challenging moral choices. In these instances, relying on the teaching of Christ during a difficult …show more content…
Got Laundry’s character establishes a conscientious observance towards religious values, not by rhetoric or good intentions. Their reputation is not merely a perception; it has a real impact on their business operation. They have established a marketing model that highlights their belief and business ideals, while reassuring consumers their business stands on religious morals, values and ideals. Their faith based reputation is not only the result of what people think of them it determines how their customers and the public value them as a