Gorilla Health Bars Pty Ltd

Improved Essays
1. Executive summary
1.1 Purpose:
• To analyse the current situation of Gorilla Health Bars pty ltd (GHB), in terms of their approach to sustainability.
• Secondly, to make recommendations to GHB on how to incorporate more sustainable business practice, which they will benefit from in the future. These include customer follow up, personalized services, and increased public participation. 1.2 Scope of the investigation:
• The analysis described here will be collected across various sources that will comprise of company reports, books, and academic journals
1.3 Methodology:
• For successful completion of this report. The following sources will be thoroughly examined and analysed. company reports from existing organisations; journal articles
…show more content…
1.5 Conclusion & recommendations:
• Based on the findings, the firm should increase their public relation operation to stabilize the clientele base. This will facilitate growth and sustainability at the same time.

2. Introduction
2.1 Background:
Gorilla Health Bars is a Victorian company that produces health-oriented snack bars made of fruit, cereals and nuts. The business has been operating for four years, and has recently begun to make a small profit with the increased public focus on healthy eating.
2.2 Defining the problem:
Bvp faces various financial challenges that have threatened the company’s sustainability in phase of cooperate competition.
The environment of the company is not conducive for the operation of the firm.
2.3 Overall purpose of the report:
• To identify the problems of GHB – namely lack of sustainable business practice and poor working environment.
• To make recommendations to GHB regarding the elimination of these problems.
2.4 Overview of the report’s structure:
• GHB faces from two challenges, unsustainable financial operation and poor working conditions.
• The firm is incurring high cost of operation and production than

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