Introduction
Research Statement & Purpose:
The main purpose or aim of this paper is “to develop and implement CSR initiatives for Gorilla Health Bars (GHB) to improve their reputation and financial position in the market.”
Background:
Gorilla Health Bars Pty Ltd (GHB) is a Victorian company that has been operating their business for four years through manufactures and delivers health-oriented snack bars made of fruit, cereals and nuts in the market. The company’s aim is focusing on providing healthy products of the people rather than earn high profit. Janet Jones, the CEO of GHB wants to improve the Corporate Sustainability to enhance the reputation, and financial performance of the company. GHB CEO has a limited budget for improved CSR profile and operating system, so she consultant from Deepgreen Enterprises to implement CSR initiatives in their company.
Significance of sustainable practices for corporations:
Corporations apply the CSR strategies and corporate accountability to improve or maintain their reputation and image in the market through …show more content…
Large distance between the supplier and factory area enhanced transportation cost and enhanced pollution due to transportation that requires GHB’s should focus on CSR. In this situation, the company’s should transfer their factory warehouse and office in SA to reduce pollution, transportation cost and save money but it required huge investment and efforts in starting then given benefits (Alblas, Peters & Wortmann, 2014). Moreover, the company’s should purchase tropical fruit from Darwin and grains through local suppliers otherwise use faster, cost effective and less pollute transportation options such as electric trucks and vehicles that produce fewer emissions to prevent environment (Jacob,
Research Statement & Purpose:
The main purpose or aim of this paper is “to develop and implement CSR initiatives for Gorilla Health Bars (GHB) to improve their reputation and financial position in the market.”
Background:
Gorilla Health Bars Pty Ltd (GHB) is a Victorian company that has been operating their business for four years through manufactures and delivers health-oriented snack bars made of fruit, cereals and nuts in the market. The company’s aim is focusing on providing healthy products of the people rather than earn high profit. Janet Jones, the CEO of GHB wants to improve the Corporate Sustainability to enhance the reputation, and financial performance of the company. GHB CEO has a limited budget for improved CSR profile and operating system, so she consultant from Deepgreen Enterprises to implement CSR initiatives in their company.
Significance of sustainable practices for corporations:
Corporations apply the CSR strategies and corporate accountability to improve or maintain their reputation and image in the market through …show more content…
Large distance between the supplier and factory area enhanced transportation cost and enhanced pollution due to transportation that requires GHB’s should focus on CSR. In this situation, the company’s should transfer their factory warehouse and office in SA to reduce pollution, transportation cost and save money but it required huge investment and efforts in starting then given benefits (Alblas, Peters & Wortmann, 2014). Moreover, the company’s should purchase tropical fruit from Darwin and grains through local suppliers otherwise use faster, cost effective and less pollute transportation options such as electric trucks and vehicles that produce fewer emissions to prevent environment (Jacob,