Gogo Case Study

2574 Words 11 Pages
Register to read the introduction… was started at the rubber plants of Akron, Ohio. Jerry and Goldie Lippman founded the company with the desire to produce a heavy-duty hand cleaner that could be used without irritating the skin. They created a product called GO-JO, with is a grease-cutting soap that did not require water. In the following years, Mr. Lippman developed a portion-controlled dispenser, which expanded the hand cleaner market into factories and other commercial locations by reducing the cost of clean hands to employers. The GOJO brand now dominates the heavy-duty hand cleaner market. The company holds several patents on mechanical dispensing technology and chemical formulations for hand hygiene and professional skin care products. Since 1946, this privately owned company’s goal to pursue well being through health skin and hand washing has remained the …show more content…
The most commonly spoken language is Hindi, however as a CIA report states, “English enjoys associate status, but is the most important language for national, political, and commercial communication.'; The Republic of India is a constitutional democracy made up of 26 states and six union territories. The legal system of India is based on English common law, with limited judicial review of legislative acts. Around 70 percent of India’s population rely on agriculture forestry, and fishing, which account for about 30 percent of the Gross Domestic Product. The land breakdown is 57 percent agricultural and 16 percent forest. Most land is cultivated at subsistence level, and only one-third is irrigated. With an average population growth of 1.8 percent in recent year, India will become the world’s most populous country in the next century. Although the population is great, human development indicators are among the worst in the world. This massive population presents huge opportunity for Purell in poorly developed areas. Almost one-fourth of India’s people are between the ages of 5 and …show more content…
PERSONNEL STRATEGY

Of the 28 million workers in organized employment in India, 70% work for the state, but the state accounts for only around one-third of economic output and less than one-third of investment. The vast majority of public-sector enterprises are unproductive, massively overstaffed, and debt-ridden. A high level of unionization has restricted labor reforms and technological advances that could threaten jobs, therefore deterring investors. Because of such a large population working for the government, productive new manufacturing facilities should be a welcomed change for the current state employee.

India has a large number of educated and vocationally qualified people although they comprise a small fraction of the population. Adult literacy in the country is estimated at 52 percent, with 39 percent for females and 64 percent for males. Thus, the number if illiterate people in India remain vast. There are also large regional variations in literacy

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