Global Paper

2557 Words Sep 16th, 2013 11 Pages
Bayani Brew
(Iced Tea)

(Exported to Australia)

Submitted by:
Kimverly A Leonardo.

Submitted to:
Professor Bibiana Dela Cruz

Table of Contents

Page

Global Marketing Plan
BAYANI BREW Iced Tea
Introduction ………………………………………………………………………… 3
Situational Analysis ……………………………………………………………… 5
Marketing Plan Marketing Objectives …………………………………………………………… 6 Target Market …………………………………………………………………… 7
Marketing Mix Product Description ……………………………………………………………… 7 Pricing ……………………………………………………………………………… 8 Promotion ………………………………………………………………………… 9 Distribution ……………………………………………………………………… 10 Packaging ……………………………………………………………………… 10
Mode of Transport ……………………………………………………………………… 11
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As an example, in 1999 Australia's energy consumption of coal and coal products were 47,364(measured in thousand metric tons oil equivalent), compared to that of the world's energy consumption of coal and coal products which totaled 2,278,524 (also measured in thousand metric tons oil equivalent).
Climate change and global warming are of particular concern because of the likely effects of global warming on agriculture, the Great Barrier Reef and tourism industry, human health through mosquito borne crydiologicyticlogy. Sea level rise could also have a profound impact on under leveled and poorer communities and waterfront suburbs. The range of rises forecast by the IPCC Fourth Assessment Report would be sufficient to have impacts in many areas, and the impact if the Greenland ice cap melts faster than forecast could be disastrous.
In urban areas noise and odour are major sources of complaints to environmental protection authorities.

III. Marketing Plan

Marketing Objectives

As an assumed business entity, we would like to venture on a non-tropical country for the reason that we would like them to taste something that is close to the hearts of the Filipinos, that is the Pinoy favorite beverage,

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