Essay about Generic Benchmarking Worksheet
Task A: Problem/Opportunity Statement
Instructions for Task A: In the Response row, write out the problem/opportunity statements for the scenario for each of the team members.
Response to Task A:
Global Communications will meet our customer and shareholders' needs by creating by creating win-win partnerships that stimulates product expansion.
Global Communications will meet our customer needs by product globalization and customer service superiority.
Global Communications can use satellite technology and strategic partnership to regain market share and become a global leader in telecommunications.
Global Communications can become an industry leader by outsourcing labor and …show more content…
Topic 2: Image reform/ Redesign Product Packaging
New product designs, ideas, and developments can help companies please their customers and reassure shareholders confidence. Companies can use innovation strategies to create better products and services. Creating and re-designing products and services have several advantages and disadvantages. Some advantages include boosting investor's confidence, increasing their customer base and recovering market share. Some drawbacks include cost, time, and product failures.
Topic 3: Create Strategic Alliances/Joint Ventures
Strategic alliances and partnerships are particularly important to companies that need a boost in market share but are unable to accomplish this without collaboration with a partner that satisfies some need or weakness in a company. Strategic alliances and partnerships are important for increasing both market share and company position among competitors. A strategic alliance is a mutually beneficial long-term formal relationship formed between two or more parties to pursue a set of agreed upon goals or to meet a critical business need while remaining independent organizations (2006). Through these alliances or partnerships to include satellite providers, Global