This led her to conduct another study to see if criticism about female body hair actually had to do with underlying feelings of resentment toward feminists. While an interesting and logical hypothesis, Basow showed that no matter whether one explained lack of body hair removal due to feminist reasons or a medical difficulty, onlookers continued to associate females with body hair as less feminine and having more domineering attributes than females that were clean shaven. For instance, participants viewed females with body hair as, “less friendly, moral, and relaxed…more aggressive, unsociable, strong, nonconformist, dominant, assertive, independent, and in better physical condition” (Basow & Willis, 2001). Basow and Willis’s study demonstrated that having exposed body hair as a female can actually impact how bystanders perceive the women’s personality as they form negative assumptions of her based on her shaving habits. Studies conducted by other researchers show that body hair can provoke other negative feelings within people as well. More specifically, findings showed that unfavorable beliefs about female body hair were related to feelings of repulsion (Tiggemann & Lewis,
This led her to conduct another study to see if criticism about female body hair actually had to do with underlying feelings of resentment toward feminists. While an interesting and logical hypothesis, Basow showed that no matter whether one explained lack of body hair removal due to feminist reasons or a medical difficulty, onlookers continued to associate females with body hair as less feminine and having more domineering attributes than females that were clean shaven. For instance, participants viewed females with body hair as, “less friendly, moral, and relaxed…more aggressive, unsociable, strong, nonconformist, dominant, assertive, independent, and in better physical condition” (Basow & Willis, 2001). Basow and Willis’s study demonstrated that having exposed body hair as a female can actually impact how bystanders perceive the women’s personality as they form negative assumptions of her based on her shaving habits. Studies conducted by other researchers show that body hair can provoke other negative feelings within people as well. More specifically, findings showed that unfavorable beliefs about female body hair were related to feelings of repulsion (Tiggemann & Lewis,