Gender Bias In Sports Media Coverage

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'Gender bias in sports media coverage'

Over the last one hundred years, the role of the woman in society has radically transformed. For many women, their role was to be a homemaker, nothing more. Women have fought hard to be accepted as equals on a basic level across a wide platform. Although things for women have improved discrepancies still exist especially in the area of sport.

In sport, some of the most iconic victories have come from strong talented women, who not only face competition from their opponents, but struggle to be treated equally, and also encounter discrimination and sexism. According to the Oxford English Dictionary sexism is, “prejudice or discrimination on the basis of sex”. Gender bias refers to the unfair difference

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