In 2015, the International Agency for Research on Cancer (IARC) determined that the main ingredient in Roundup, glyphosate, …show more content…
General Mills was founded by James Ford Bell on June 20, 1928. Located in Minneapolis, Minnesota, the company helped to define the ready-to-eat cereal category. Though their first cereal was introduced in 1924 as "Washburn's Gold Medal Whole Wheat Flakes", it did not gain any attention until their jingle was broadcast over the radio. A few years later, the cereal became known as "Wheaties- The Breakfast of Champions". In 1937, during the Great Depression, they developed Kix, the first puffed corn cereal, enriched with vitamins and minerals. It was in 1941 that General Mills introduced Cheerios, which became their top-selling cereal. According to the General Mills website, The General Mills Bell Institute of Health and Nutrition (BIHN) collaborates on the development of quality products that contribute to healthy living. Although General Mills does use genetically modified organisms, they also offer organic and non-GMO alternatives in most major products to oblige the consumers that prefer non-GMO …show more content…
Back in 1986, McDonald’s attempted to open a franchise at the Spanish Steps in Italy. Italians decided to protest, concerned with the threat to Italian trattorias serving local specialties and supporting local fresh food providers. Unlike most protests, they did not wave signs or chant. Instead, the whole crowd shared a meal, eating penne pasta at the Spanish Steps and chanting "we don’t want fast food, we want slow food!" Despite the protest’s success, it was not until three years later that delegates from 15 countries met in Paris to sign the movement’s Manifesto. Thus, began the Slow Food Movement, with the philosophy that we should be consuming "good, clean and fair food." (Notaras, 2014). The concept of taking pleasure in the processes involved in cooking, eating and sharing meals is referred to as the Concept of Conviviality and is the center of the Slow Food Movement. Local chapters of the Slow Food Movement that promote local farmers, local artisans, and the pleasures of slow eating through social gatherings and farmers markets are called convivia. Convivium activities are very important to the Slow Food movement because they bring its philosophy to life. The movement now boasts millions of members from more than 1,500 convivia in more than 150 countries.