Functional Area Business Paper
• Research and Development (R & D). Innovation is a must for a company to keep up with the needs of consumers. The R & D functional area is responsible for developing new products and making improvements on current products. R & D needs will depend on the company’s products. For example, Starbucks may create a new line of gourmet coffee. The responsibilities of a R & D manager would be research, design and development of new products or prototypes and meet the company needs, keeping in mind that best new products that will bring in the most revenue.
• Administration. Administration is a requirement of all organizations. This functional area includes preparing and filing documents, routing mail, sending out emails and faxes to appropriate parties, i.e. The role of a manager would be to support administrative roles by supervising the staff, planning and organization, the execution of the administrative goals of the company.
• Customer Service. It is important for a business to have trained customer service representatives to answer questions, concerns, or complaints from the