Guyana Frontier Mining Corporation (GMFC) is a public mineral exploration company listed on the TSX Venture Exchange (TSX-V: GYG), and is focused on the exploration, discovery and development of precious metals deposits located within the South American country of Guyana. The company formerly Shoreham Resources Ltd came into operation in the year 1987 and began acquiring interests in Guyanese gold exploration properties in 2007. The company holds various rights to obtain working interest in approximately 184,225 acres of land. The company’s main asset is the Marudi Mountain Gold Project with partial exploration resulting in significant finds over the years.
Analysis of the Company situation.
MISSION STATEMENT:
The Company’s mission …show more content…
PROMOTIONS
GFMC utilizes a combination of the following tools in their communications strategy:
a. Personal Selling: Via their sales team
b. Public Relations: Community Relations and Development programs along with environmental protection programs are carried out by the company.
MANAGEMENT OVERVIEW
An analysis of the company’s management was done via McKinsey’s 7S framework:
a. Staff: Consist of 80 permanent employees and 60 contract employees. The staff consists of a large amount of highly skilled and experienced workers that undergo rigorous training before and during employment.
b. Skills: Highly skilled and experienced in the areas of:
1. Drilling and extraction
2. Production technology
c. Style: A democratic leadership style is adopted
d. Systems: These include
1. Drilling and Extraction
2. Transportation
3. Seismic testing
e. Structure: The Company employs a tall management structure with the use of a board of directors, top management and lower levels of management.
f. Strategy: Their competitive strategy is based on expertise in the areas of drilling and extraction along with extensive industry knowledge and existing relationships with …show more content…
With several mining accidents taking place on a yearly basis, GFMC suffered compensation losses by having to pay out large sums of money to employees injured in mining accidents hence the need for greater measures and training in the area of safety. The nature of the company’s operations impacts on the environment severely and with the rising body of environmental protection agencies and watch groups along with environmental legislation, greater emphasis need to be placed on environmental conservation programs. The company must also take into consideration the security of their workers and assets as they operate in a crime stricken country faced with high levels of unemployment and poverty. Careful attention must also be placed on any further increases in land taxes as it can affect the operations and profits of the company. With the constant evolution of new technology in the mining industry, GFMC must also keep updated in order to sustain efficiency and maintain a competitive
Analysis of the Company situation.
MISSION STATEMENT:
The Company’s mission …show more content…
PROMOTIONS
GFMC utilizes a combination of the following tools in their communications strategy:
a. Personal Selling: Via their sales team
b. Public Relations: Community Relations and Development programs along with environmental protection programs are carried out by the company.
MANAGEMENT OVERVIEW
An analysis of the company’s management was done via McKinsey’s 7S framework:
a. Staff: Consist of 80 permanent employees and 60 contract employees. The staff consists of a large amount of highly skilled and experienced workers that undergo rigorous training before and during employment.
b. Skills: Highly skilled and experienced in the areas of:
1. Drilling and extraction
2. Production technology
c. Style: A democratic leadership style is adopted
d. Systems: These include
1. Drilling and Extraction
2. Transportation
3. Seismic testing
e. Structure: The Company employs a tall management structure with the use of a board of directors, top management and lower levels of management.
f. Strategy: Their competitive strategy is based on expertise in the areas of drilling and extraction along with extensive industry knowledge and existing relationships with …show more content…
With several mining accidents taking place on a yearly basis, GFMC suffered compensation losses by having to pay out large sums of money to employees injured in mining accidents hence the need for greater measures and training in the area of safety. The nature of the company’s operations impacts on the environment severely and with the rising body of environmental protection agencies and watch groups along with environmental legislation, greater emphasis need to be placed on environmental conservation programs. The company must also take into consideration the security of their workers and assets as they operate in a crime stricken country faced with high levels of unemployment and poverty. Careful attention must also be placed on any further increases in land taxes as it can affect the operations and profits of the company. With the constant evolution of new technology in the mining industry, GFMC must also keep updated in order to sustain efficiency and maintain a competitive