Franchise Case Study: Midas

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Midas is one amongst the highest automotive service suppliers in North America. With a dominant share of the market in exhaust and brake product, franchise has distended its line of product and services to handle all upkeep desires. Franchise currently offers brake service, exhaust service, state emissions inspections, beginning and charging systems, tire sales, steering suspension service, heating and air-conditioning service, and preventive maintenance. If the franchise is a failure then, it would additionally create a falldown in the robust business client base by promoting Fleet Maintenance Services, which is another multi-billion greenback chance destroyed. The motor vehicle repair business is poised for growth as a result of additional …show more content…
Once evaluating a replacement look location, franchise analyzes data from varied sources for traffic counts, registered vehicles, replacement rates, population, growth trends, competitive factors, zoning, retail searching patterns, and different applicable factors. The changes of look sizes varies throughout the network from four bay outlets to twelve bay outlets. With this business model, franchise recommends six bays or additional, though everything is subject to the distinctive state of affairs of every market. Franchise franchisees area unit needed to keep up a list that's ample in vary and amount of things to fulfil the general public demand. Franchise maintains strategic alliances with components suppliers to support the franchisee network. These suppliers will give “Just in Time” delivery to every store, reducing the requirement to hold excessive inventory.
Midas Company currently has over a pair of 500 franchised and accredited outlets throughout the U.S., Canada and in sixteen different countries worldwide. A replacement franchisee will enter the franchise system by gap a replacement look, shopping for an existing franchise location, or changing an existing motor vehicle shop into a franchise. a replacement franchisee gets many in-shop observation days at an existing franchise location, wherever a member of the franchise support

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