The American auto industry was in competition with the Japanese auto industry back in in the 1960’s. The CEO Lee Iacocca of Ford Motors came up with a car that weighed less than 2,000lbs and was more affordable for the customers. (Business Ethics) They price the car to sell under $2,000. Lee Iacocca expected the car and the price to help with the competition against the Japanese autos. You can’t build a reputation on what you’re going to do.”(Henry Ford) When an automobile company begins the process of creating a new vehicle, it tends to also begin the promotion of what people should expect or brag about how great the invention will be. As much promoting and bragging a company does we, the buyers, don’t really know what to expect. At the
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According to the case study “The Ford Pinto Case”, the Ford Motor Company built the Pinto 18 months less of what is usually expected. Due to this irresponsible decision the Pinto was hen missing an important part to prevent the car from bursting into flames. This vehicle part was known as the baffle and according to the book “its estimated cost was between $6.65 and $11”. (Business Ethics) How hard was it for the Ford Motor Company to place this part? The company tries to save money by not placing the baffle. Unfortunately, for the Ford Motor Company they ended up spending more money in lawsuit rather then what they would have paid placing the …show more content…
This model is well known all over the world and was recognized by Jeremy Bentham. Utilitarianism means to have such effect that is for the well-being of others. (Business Ethics) The simple significance is that human nature is led by our reactions to pain and pleasure, which the good is the action which maximizes the overall pleasure. In order to define whether an action creates more pain or pleasure the hedonistic calculus is put to use, and the seven factors of the Hedonistic Calculus are as follow; intensity, duration, certainty, purity, propinquity, fertility, and extent. These seven factors permit for the calculus to help make a decision based on any ethical decisions. For this motive we practice a utilitarian investigation towards any unethical matters involved in the safety of the Pinto that could have been prevented. When Lee Iacocca the CEO of Ford Motor Company decided to announce the release of the Ford Pinto car, the Ford Motor company were lacking on the required corrections to make the Ford Pinto safe. The Ford Motor Company did not pay attention or didn’t care about the outcome that would have in the consumers when the vehicle wasn’t safe to
According to the case study “The Ford Pinto Case”, the Ford Motor Company built the Pinto 18 months less of what is usually expected. Due to this irresponsible decision the Pinto was hen missing an important part to prevent the car from bursting into flames. This vehicle part was known as the baffle and according to the book “its estimated cost was between $6.65 and $11”. (Business Ethics) How hard was it for the Ford Motor Company to place this part? The company tries to save money by not placing the baffle. Unfortunately, for the Ford Motor Company they ended up spending more money in lawsuit rather then what they would have paid placing the …show more content…
This model is well known all over the world and was recognized by Jeremy Bentham. Utilitarianism means to have such effect that is for the well-being of others. (Business Ethics) The simple significance is that human nature is led by our reactions to pain and pleasure, which the good is the action which maximizes the overall pleasure. In order to define whether an action creates more pain or pleasure the hedonistic calculus is put to use, and the seven factors of the Hedonistic Calculus are as follow; intensity, duration, certainty, purity, propinquity, fertility, and extent. These seven factors permit for the calculus to help make a decision based on any ethical decisions. For this motive we practice a utilitarian investigation towards any unethical matters involved in the safety of the Pinto that could have been prevented. When Lee Iacocca the CEO of Ford Motor Company decided to announce the release of the Ford Pinto car, the Ford Motor company were lacking on the required corrections to make the Ford Pinto safe. The Ford Motor Company did not pay attention or didn’t care about the outcome that would have in the consumers when the vehicle wasn’t safe to