Fitness Industry Statistics Essay

1807 Words Nov 25th, 2010 8 Pages
The Fitness Industry Shown below are recent fitness industry statistics provided by IHRSA (International Health, Racquet and Sports club Association) Though there are many similarities between the health club industry and other retail, health promotion, hospitality and leisure time businesses, the industry is distinctive in various ways. Among them are the following: The industry continues to grow during economic downturns. Whereas during the economic downturns most retail and hospitality businesses experience contraction, the health club industry has, over the past 20 years (including three recessions), continued to grow… It has become a convenience business. Because workout frequency is crucial to reaping the rewards of regular exercise, …show more content…
are values that Americans prize highly. Not only does the health club industry directly address these high priority values, but also it does so---on a comparative basis—for relatively modest dollars. In essence, it costs less to be a member of most health clubs for a month that it does for a couple to have a single meal at a restaurant. It costs less to be a health club member for a month than it costs for one night’s stay at a hotel. On a per-visit basis, a health club membership is a better buy than a night at the movies, an evening at a concert, a trip to a baseball game, a few hours at a spa, or even a trip to the hair stylist. Corporate and HMO involvement. In recent years, two factors have begun to change the industry’s exclusive reliance on retail sales. The first of these factors is the involvement of corporations. Today, approximately 31% of America’s larger corporations subsidize the health club memberships of their employees. The percentage of companies that are providing such subsidies has increased significantly in the past several years. 2003 Benefits survey. (Society for Human Resource Management) The second factor is the involvement of health insurers. An increasing number of HMOs, including Blue Cross, Pacificare, Aetna, Cigna, Oxford, Destiny, Harvard Pilgrim, Tufts, and Wellpoint, either reward their subscribers for their involvement in exercise programs or make

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