First Green Bank Case Study

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Case Write-Up of “First Green Bank: Bringing Bloom to Desert Landscapes”

Central Issue - How should First Green Bank deal with loan of the companies who do not follow the social mission of bank?

Recommended Course of Action - The bank should look at their mission statement and align with their values as parameters, to establish an evaluation score to avoid future discussions about which companies should be given loan.

Basis for Recommendation
First Green Bank should map parameters to create a benchmark score based on which they would decide which companies should be given loan. This would help the bank streamline their loan process as well as create a foundation for living by the mission statement. However, many banks would object saying
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Another case study of WNS (n.d.) mentions how improving their processes helped them to increase their efficiency level by 25%. Similarly, if the bank adopts to set score for the loan decision would be quicker. On the other hand, the bank would also be able to increase its customer base by streamlining its processes. An article by Harvard Business Review (2004), states that any customer which is unattended will result into a loss of customer. First Green Bank as of now should think and evaluate each company by calling a meeting with the Board of Directors, which would encourage the client to approach another bank. If they streamline their process, they would be able to give loan decision quickly leading the company convert to a client, which means they would be able to process decision faster and retain more clients. Bains and Company which is …show more content…
Another reason why the bank should consider developing parameters for making loan decisions is because the bank would be reaching objectives that are focused on achieving the mission statement. Mr. LaRoe’s thoughts on the circumstances of loan approval would be taken care of. According to the Frist Green Bank Case (Marquiz & Almandoz, 2013), the bank is concerned about its reputation if the bank passes loan to a company which doesn’t follow its mission statement. The scoring would ensure that the company has data to present in their defense of granting loan to such company, which indeed is following the mission laid by the bank by qualifying for the parameters. The case (Marquiz & Almandoz, 2013) also mentions about how Mr. LaRoe feels that the bank would be answerable to the Global Alliance for Banking on values if they clear the loan. However, if the bank runs a test on the company and it clears the scores established by the bank then Mr. LaRoe would be able to justify its mission based banking to the

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