First Flavor offers some promotional answers to dealers who receive the services to promote their products (Solomon, Marshall, & Stuart, (2012). First Flavor Inc offers a Peal –n- Taste service which would give options to the dealers that would endorse their flavored products. They would use print media and promotional events to endorse their products at events. For their promotional purposes, they could team up with promotional marketing vendors and programs to endorse and present samples of flavors. Some of the marketing techniques they could use to promote the products could be magazines, newspaper advertising, direct mailers and point of sale (Solomon, Marshall, & Stuart, (2012). Jay Minkoff is said to be a planner. Jay would need to have
