Acer’s company work in producing computer hardware they have producing laptop, netbooks, desktop computers, storage systems peripheral devices, LCD television, and e-business solutions.
Acer’s company started with acquiring acquired Altos Peripherals so, they used External Technology Development for example: in 1996 – Acer signs a reciprocal patent licensing agreement with IBM, Intel and Texas Instruments allowing use of each other’s patented technology , than in1997 – Acer acquires Texas Instruments’ mobile computing unit, after that in 1999 - Acer group and IBM form a 7-year procurement and technology alliance ,also in2000 - Acer spins off its manufacturing operation to focus on developing technologically advanced, user-friendly …show more content…
We can say Acer was one of the first Taiwanese firms to develop its own brand for international market; it has much experience in shifting from assembling to selling its own brand. o strengthen competitiveness, the company has enhanced efficiency, cut costs and scaled down the organization by setting up independent business units, planning a new global business model, downsizing, diluting shareholdings, and the development of the "fast food" style logistics and assembly structure. Also there are missing process for example: Less prescience in B2B market when compared to Dell or Lenovo, It has limited product portfolio for midsize business, Market share growth is slow due to competition; Fake products/ imitations affects sales, limited on space for the computer, possible time delay, takes longer to backup, may need multiple tapes, keyboard does not light up, sometimes slower, battery life runs out fast and only has one-built in speaker. The resources available for Acer are slim. For example, people's perceptions for products made in Taiwan are "low quality" and "low price". Without a strong brand name, it is difficult for Acer to enter into global markets. Its earlier strategy including the acquisition of Counterpoint, an American producer of multi-user system. (Zigu, 2008),(
Acer’s company started with acquiring acquired Altos Peripherals so, they used External Technology Development for example: in 1996 – Acer signs a reciprocal patent licensing agreement with IBM, Intel and Texas Instruments allowing use of each other’s patented technology , than in1997 – Acer acquires Texas Instruments’ mobile computing unit, after that in 1999 - Acer group and IBM form a 7-year procurement and technology alliance ,also in2000 - Acer spins off its manufacturing operation to focus on developing technologically advanced, user-friendly …show more content…
We can say Acer was one of the first Taiwanese firms to develop its own brand for international market; it has much experience in shifting from assembling to selling its own brand. o strengthen competitiveness, the company has enhanced efficiency, cut costs and scaled down the organization by setting up independent business units, planning a new global business model, downsizing, diluting shareholdings, and the development of the "fast food" style logistics and assembly structure. Also there are missing process for example: Less prescience in B2B market when compared to Dell or Lenovo, It has limited product portfolio for midsize business, Market share growth is slow due to competition; Fake products/ imitations affects sales, limited on space for the computer, possible time delay, takes longer to backup, may need multiple tapes, keyboard does not light up, sometimes slower, battery life runs out fast and only has one-built in speaker. The resources available for Acer are slim. For example, people's perceptions for products made in Taiwan are "low quality" and "low price". Without a strong brand name, it is difficult for Acer to enter into global markets. Its earlier strategy including the acquisition of Counterpoint, an American producer of multi-user system. (Zigu, 2008),(