Film Industry In The 1950's

American cinema dominated the entertainment world for decades. Even though movie attendance dropped following the Second World War, people still flocked to the cinemas for a few hours of entertainment. By the mid-1950s, however, things had begun to change. No longer was film the top source of visual entertainment, but it now had another medium with which to compete—television. Some of the biggest studios in the 1950s teamed up with network television companies to get a foot into the door of the television field. The shows that the studios produced on ABC and CBS, however, were essentially just used to advertise any upcoming motion pictures from the studios. Yet the relationship struck between network television and Hollywood studios was symbiotic. Studios wanted to increase movie attendance again and networks wanted to increase television audiences. Producing shows that showcased upcoming motion pictures like MGM Parade and Warner Brothers Presents was a benefit to both the movie industry and the television industry. The invention and rise of television of course occurred after the Paramount decision was made, causing the biggest studios in Hollywood to lose their theaters and monopoly on the industry, Because of the advent of television coinciding with Hollywood’s attempt to increase movie attendance, …show more content…
Film producer-director Otto Preminger had an idea about how to fix this problem that seemed to be plaguing Hollywood. Preminger knew that the root of the problem lay with the Production Code Administration, the organization in charge of approving movies for the commercial marketplace. Its biggest task was enforcing the industry-wide production code, a set of regulations that Preminger, along with many other movie moguls, knew needed an