TVC: „Couple“
We open up to an establishing shot where we see an employee, about mid-late twenties pass over a tray filled with McDonalds food to a young couple, casually dressed at the counter at a local McDonalds. Laid back, they’ve just popped out for an easy date night and to grab something to eat before the movies. Unable to wait, we cut to see him grab the box for a quick bite, but remembering the McDonalds, we cut quickly to see him rip off the sticker. Suddenly we notice a change in his expression from a hint of confusion to a full on beaming grin - he is excited, something has happened- his faces lights up. He is smiling from ear to ear. He’s won!!!
Suddenly all natural light disappears around him. Black. The whole store plummets …show more content…
You won! Now it is time for the big question: McDonalds is giving you either a trip to the starts of music: 3 weeks from Stockholm to LA with 10 mega stars such as Selena …show more content…
This year you will decide.
We see a beautiful assistant carry in a MacBook from the left side of the frame. From the right four other female assistants carry in a huge flatscreen TV.
Logo & Claim.12’ Family ( Tandem-Spot to the TVC „Family“)
We see the little brother, a little like Toto from Cinema Paradiso, with that same mischievous grin. He is carefully pulling of the sticker of his Happy Meal-box. Suddenly a surge of delight spreads across his face - utter astonishment. He has ALSO found a prize: -h elping to reinforce the likelihood that everyone is in with a chance. Again the spotlights whirl into action and bolt through the McDonald’s Quiz arena, as if the heavens are opening, confetti and tinsel rain from the ceiling.
The boy lifts the sticker in the air, as his parents gather round, cheering him on, then parallel to this an assistant slides in with a moveable stage on which a lot of cool prizes are placed, among which there is a Nintendo Wii, a huge gift card with the title „Trip to Disney world Orlando“ and a couple of other smaller prizes. What more could a kid want!
(OFF:)
And now in the kids monopoly: every Happy Meal wins. With a lot of different prize starting with
We open up to an establishing shot where we see an employee, about mid-late twenties pass over a tray filled with McDonalds food to a young couple, casually dressed at the counter at a local McDonalds. Laid back, they’ve just popped out for an easy date night and to grab something to eat before the movies. Unable to wait, we cut to see him grab the box for a quick bite, but remembering the McDonalds, we cut quickly to see him rip off the sticker. Suddenly we notice a change in his expression from a hint of confusion to a full on beaming grin - he is excited, something has happened- his faces lights up. He is smiling from ear to ear. He’s won!!!
Suddenly all natural light disappears around him. Black. The whole store plummets …show more content…
You won! Now it is time for the big question: McDonalds is giving you either a trip to the starts of music: 3 weeks from Stockholm to LA with 10 mega stars such as Selena …show more content…
This year you will decide.
We see a beautiful assistant carry in a MacBook from the left side of the frame. From the right four other female assistants carry in a huge flatscreen TV.
Logo & Claim.12’ Family ( Tandem-Spot to the TVC „Family“)
We see the little brother, a little like Toto from Cinema Paradiso, with that same mischievous grin. He is carefully pulling of the sticker of his Happy Meal-box. Suddenly a surge of delight spreads across his face - utter astonishment. He has ALSO found a prize: -h elping to reinforce the likelihood that everyone is in with a chance. Again the spotlights whirl into action and bolt through the McDonald’s Quiz arena, as if the heavens are opening, confetti and tinsel rain from the ceiling.
The boy lifts the sticker in the air, as his parents gather round, cheering him on, then parallel to this an assistant slides in with a moveable stage on which a lot of cool prizes are placed, among which there is a Nintendo Wii, a huge gift card with the title „Trip to Disney world Orlando“ and a couple of other smaller prizes. What more could a kid want!
(OFF:)
And now in the kids monopoly: every Happy Meal wins. With a lot of different prize starting with