Firstly, gender is an important role that is displayed throughout the song and the music video. To start off, Beyoncé sings, “I know when you were little girls you dreamt of being in my world,” this emphasizes that from such a young age, girls look up to ideals that are unrealistic. Girls are often influenced by the ideology of beauty that seeing such a famous artist on the TV, or on billboards is someone they hope to be one day. As Josée Johnston and Judith Taylor explain in their article Feminist consumerism and Fat Activists, “the cultural turn has…influenced feminist scholars to problematize the aesthetic ideals surrounding thin and fat bodies,”(Feminist consumerism and Fat Activists, Johnston, Taylor). This quote is a great example of the lyric “we teach girls to shrink themselves to make themselves smaller.” This can be taken both as a literal and figurative statement. In the literal sense by saying to girls to shrink themselves is saying that thinner is better. The ideal women is a thin women with a thinner waist and thinner legs, or a size two. This is what is attractive to men, and
Firstly, gender is an important role that is displayed throughout the song and the music video. To start off, Beyoncé sings, “I know when you were little girls you dreamt of being in my world,” this emphasizes that from such a young age, girls look up to ideals that are unrealistic. Girls are often influenced by the ideology of beauty that seeing such a famous artist on the TV, or on billboards is someone they hope to be one day. As Josée Johnston and Judith Taylor explain in their article Feminist consumerism and Fat Activists, “the cultural turn has…influenced feminist scholars to problematize the aesthetic ideals surrounding thin and fat bodies,”(Feminist consumerism and Fat Activists, Johnston, Taylor). This quote is a great example of the lyric “we teach girls to shrink themselves to make themselves smaller.” This can be taken both as a literal and figurative statement. In the literal sense by saying to girls to shrink themselves is saying that thinner is better. The ideal women is a thin women with a thinner waist and thinner legs, or a size two. This is what is attractive to men, and