Feather Earrging Case Study

Improved Essays
I have decided to start making feather earrings to sell, specifically peacock-feather earrings. I believe that I could turn a profit with these earrings, marketing to festival goers in California off of Etsy.
My adventure started by looking up how to make feather earrings, finding a simple tutorial off of WikiHow. I then ventured to Michael’s craft store to do some price research. It appears that I’m going to need the following:
1. Pliers (to crimp the crimp beads)-already own
2. French hooks-pkg. of 40 for $3.99-.10/unit
3. Crimp beads-pkg. of 56 for $2.99-.05/unit
4. Eye pins-pkg. of 120 for $3.99-.03/unit
5. Feathers-6 peacock feathers for $2.99-.50/unit While this wouldn’t change the per-unit cost, I would purchase 3 packages of French
…show more content…
I’m going to market on Instagram, which is a free social-media app so there will not be any advertising costs. The fee breakdown for listing on Etsy includes a listing fee of .20/four months (or until sold), a 3.5% commission fee, and 3% plus .25 payment processing fee. I will have the buyer pay for shipping. Now, realistically, if I’m making only 1 kind of feather earrings, I expect each customer to only buy 1 pair. They don’t need 6 pairs of the same type of earring. Since they will also have to pay for shipping, I’m going to price my earrings at $4.99 per pair. That’s an initial markup of $3.53 per pair. Once I subtract Etsy’s fees, which total $.57 per pair sold ($4.99 x 6.5% + .25). I will have a one-time fee of .20 for the four-month listing. If I am estimating this business out for 5 years, that is a fee of $3.00. These expenses are all fixed as my price is set, even though half of the fees are a percentage (so usually the percentage costs would be variable). Again, I also don’t expect to sell more than 1 pair at a time. So my profit would be $2.96 per pair of earrings. If I sold my goal of 56 pair, that would be $165.76 total, then I’d have to subtract the $3.00 if this took 5 years to complete, but I’d like to sell them in the four months, so I’d subtract .20, giving me a profit of $165.56. If I had to subtract for new pliers, my profit would be …show more content…
I didn’t really know how fees on Etsy worked before this project. I think that in order to market something not locally, an artist would need a variety of items or a very unique product that would take a lot of time and high-quality materials. If I indeed sold my earrings I would more than break even, but I almost don’t think it’d be worth my time with such a simple product. I’m not concerned about advertising as Instagram does wonders for people, but I think that the market for cheap costume jewelry might be a little saturated. I’ve just always wanted to actually make feather

Related Documents

  • Improved Essays

    Blood Bound Summary

    • 430 Words
    • 2 Pages

    There are many exhibitions being shown at the SCAD Museum of Art. Two that caught my eye were "Considered” and “Blood Bound.” In the work of “Considered,” artist Carrie Mae Weems conveys a range of her work that is confrontationally different and but associated with the focus on the consideration of history. In “Blood Bound,” two brothers Steven and William Ladd worked together on their first all-inclusive look into their shared studio practice.…

    • 430 Words
    • 2 Pages
    Improved Essays
  • Superior Essays

    Introduction: Foxy Originals is a Canadian jewelry company; founded by owners Jennifer Ger and Suzie Chemel in 1998. Their goal was to create high quality and unique jewelry pieces that targeted women between the ages of 20 to 45 at an affordable price point. The company has been successful in the Canadian and United States market but both Jennifer Ger and Suzie Chemel want to re-evaluate Foxy Original’s existing sales strategy.…

    • 1639 Words
    • 7 Pages
    Superior Essays
  • Decent Essays

    Fairlight Research Paper

    • 863 Words
    • 4 Pages

    Fairlight Fairlight, a Sydney suburb in the Northern Beaches, is situated about 13 kilometres north east of the central business district. That makes it a great place to live outside the city and provides a short work commute. Some workers who commute to Sydney or the surrounding suburbs to work drive, while others take advantage of the public transportation system that serves Fairlight. The beach here is calm and perfect for swimming, snorkeling, and scuba diving, but is too rocky for surfing. The children living in Fairlight attend schools in other suburbs that are nearby and convenient.…

    • 863 Words
    • 4 Pages
    Decent Essays
  • Improved Essays

    Ever since a young age I have been fascinated with the Native American art work that I have seen both in person and online. After traveling out west in Arizona and California and seeing some of the historic artwork that the Native Americans produced years ago, really gave me a sense on the traditions and time that went into each and every piece. One of the more particular pieces of work I am going to focus on is Native American Indian Beadwork. Since the beginning of time Native American Indians decorated their garments with colorful beaded designs that would represent a particular aspect of their culture or belief. They would use materials such as bone, shell, or dried berries to craft these beads into necklaces or decorations for the fringes…

    • 983 Words
    • 4 Pages
    Improved Essays
  • Decent Essays

    Beads jewelry was first worn by the African people over 12000 years ago, that represented their culture. The earliest beads were made of eggshell, clay, twigs, stones, ivory and bone. It was used and wore as a work of art and in some places it was also served as currency. It was used to represent someone’s status or the tribe they belonged to. It is now again introduced in the modern culture as a new trend but following the old tradition.…

    • 81 Words
    • 1 Pages
    Decent Essays
  • Improved Essays

    The native American flute, a wooden instrument of the Native American indigenous tribes has been around for hundreds of years. No one knows the exact time reference to when they were first made or began. Certain native tribes believed the woodpecker was the first to make a flute, they would drill holes in a hollow tree branch looking for insects, and when a wind blew over the branch, sound was made. The Lakota people made what is known as the “Love Flute.” Young men would stand by the river with their flute and play their own song, while the young woman would listen to each one of the men who played.…

    • 563 Words
    • 3 Pages
    Improved Essays
  • Decent Essays

    In the Panamanian culture the traditional dress for women is a garment called the “Pollera”. The pollera is a skirt made with white material that is fine enough to do the carefully handmade designs. The Pollera is decorated over the white fabric with handmade inserts that are sewed directly in to it; others are cut off from other fabric and then finely sewed over the white fabric. The skirt is put together in 2 pieces from Panamas culture. needlework of many designs styles and colors and flares at the bottom lightweight cotton with Ruffles stamped with bright floral design…

    • 442 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    Golf Ethnography

    • 638 Words
    • 3 Pages

    It was mentioned during the presentation that customers were willing to pay up to fifty dollars for a framed puzzle. It seems easy enough to do on my own. However, I would be concerned about finishing puzzles that no one wanted to buy. I feel like the process of completing a puzzle, gluing it together, and framing it is very time consuming. However, I still want to try and sell a puzzle in the future.…

    • 638 Words
    • 3 Pages
    Improved Essays
  • Decent Essays

    Females may wear more than 2 earrings per ear. The 2 earrings on the bottom of the ear can be no larger than the size of a quarter. Additional earrings are permitted as long as they are small studs. “ULA’S MRC reserves the right to maintain our family image and reserves the right to require an employee to remove any visible piercings while working.”…

    • 200 Words
    • 1 Pages
    Decent Essays
  • Decent Essays

    Greek Cake History

    • 452 Words
    • 2 Pages

    I enjoy baking cakes, I consider my self to be a baker, so I chose to do my project on ancient Egyptian. The history of cakes go far back to ancient times, the Egyptians were the first culture to show evidence of advance baking, but the first cakes back in those days were more bread like sweated with honey with nuts and dried fruit added. I as a baker would redo Egyptian cake using a modern cake style, because the ancient Egyptians times are one of the coolest. So my cake would be based off the clothing they wore how they lives there lives and the jewelry they had. Egyptian clothing was filled with a variety of colors.…

    • 452 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    Most of understand agree that clay beads are great but many of you may not be exactly sure what to do with them. While alternatives are limitless, here I would like to show you three specific ways you can use these beads to create all sorts of wonderful craft products. Start selling your earring s to small craft and art shows; consign your work to galleries and gift shops. You are sure to develop a lot of mistakes, however.…

    • 469 Words
    • 2 Pages
    Improved Essays
  • Decent Essays

    Native American artists are continuing to follow traditions of their elders that date hundreds of years ago, but their art is innovative and more affordable than the historic pieces. Contemporary Native American crafts are becoming very popular and since they are at a more affordable price point they are favored by collectors. Native American art is very broad and consists of crafts such as weaving, bead work, silver work and pottery. Native American weaving holds a lot of history and is very popular. Another popular form of Native American art is pottery.…

    • 309 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    Pandora Bracelet Analysis

    • 437 Words
    • 2 Pages

    What is the correct way to measure your wrist for a Pandora Bracelet? Surely the simplest way to get fitted for a Pandora bracelet is to go to the jewelry shop and try different sized bracelets on, that way you're sure to find one that is the best fit for you. Bracelets range in size from 16cm to 23 cms in length. Common lengths are between 19 to 22 cm, that size range seems to fit most women.…

    • 437 Words
    • 2 Pages
    Improved Essays
  • Superior Essays

    The earrings grow tax-free, and distributions escape income tax if you use the money for medical expenses. Other wise, you pay income tax plus a 10 percent penalty (Clark). This way you have money set aside for medical reasons if you may need it. Either way you should have one in place when you start your business.…

    • 1113 Words
    • 4 Pages
    Superior Essays
  • Improved Essays

    According to Jones, “In the past three years, 71% of artists didn't get a fee for contributions to publicly-funded exhibitions. And this culture of non-payment is actually stopping artists from accepting offers from galleries, with 63% forced to reject gallery offers because they can't afford to work for nothing.” (Jones, 2014). Visual arts add value to public places and the work of an artist should be recognised.…

    • 975 Words
    • 4 Pages
    Improved Essays