Fastfit Case Study Essay

1420 Words Oct 15th, 2011 6 Pages
A General Question

1. Mark the main flows of goods and money in the diagram (above) and employ a key or table of descriptive elements to explain your answer.

[pic]

|Key Symbol |Explanation |
| |Customer pays money in exchange for goods |
| |Store submits payments to HQ for scrutiny |
| |HQ pays suppliers for the goods received |
|
…show more content…
Business actions based in information
|Obtain Information |Business Actions |
|Feedback Forms |By obtaining the customer’s preferences and criticisms, |
| |improvements can be to the store operations, staff employment and |
| |quality of goods sold |
|Membership/Loyalty Cards |Members can be offered promotional items on a further discount, |
| |special closed door sales for members only. Loyalty Card holders |
| |can be offered free gifts and points which can be

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