Fastfit Case Study Essay

1088 Words Sep 12th, 2011 5 Pages
A General Question

1. Mark the main flows of goods and money in the diagram (above) and employ a key or table of descriptive elements to explain your answer.


|Key Symbol |Explanation |
|Green Arrow |This arrow indicates the main flows of money |
|Blue Arrow |This arrow indicates the main flows of goods |

Customer Questions (focus on the customer and FastFit process flows, i.e. the front end of the diagram)

2. a) List the specific items of information that are
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Business actions based in information
|Obtain Information |Business Actions |
|Email |Send out membership invitation if not already, and send out |
| |promotional sales emails to client base |
|Gender |Send out gender-based promotional sales emails to clients |
|Phone number |May conduct calls to inform clients who wish to be contacted by |
| |phone about promotional events |
|Name |They have a name to address when supplying all this promotional |

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