Rhetorical Analysis Of Fast Food Nation

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When using three rhetoric tenets in writing, writers can create a very persuasive argument. By using ethos, logos and pathos, an argument can be made stronger and get more attention from the audience. This is seen in Eric Schlosser’s Fast Food Nation in which he uses ethos, logos, and pathos widely to better display his argument. By using these rhetorical ideas, his writing is very persuasive and makes a solid argument towards the fast food industry in the United States.
The use of ethos is widely used in Fast Food Nation to create a more credible debate. Ethos is the credibility or trustworthiness the writer presents in the argument. Because of the credibility it caries, the use of ethos makes the audience seem the author knows what he or she is talking about and adds more persuasive flow to the argument. Eric Schlosser uses ethos several times in the book including talking about one of the fast food pioneers,
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Pathos is the emotion someone carries during an argument, and even though it’s not usually the most persuasive technique it can still be used at appropriate times for the seduction of an audience towards the claim the author is trying to persuade. Schlosser use of pathos is used so delicately, that it persuades the audience of the extortion that fast food industry provide. One such example is when Schlosser says, “Family farms are giving way to corporate farms that stretch thousands of acres” (Schlosser 118). The use of the words “Family farms” stirs quite a bit of emotion towards the reader and a bit of hatred and disgust for the big corporations taking advantage of families living on farms. The hatred and disgust of the sentence is used for the persuasive purposes of siding with the author and not the big fast food corporations. Without the use of pathos in the novel, Schlosser’s arguments would not be as strong and not add the emotional tone of the corruptness to the fast food

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