The fair trade concepts, as we mentioned before, are fairness and decency. So, it helps the small organization or business, as farmers, to get a fair price for their products to cover costs. When they do that, they allow them to have a share for the market place. Also, fair trade has made the products of these small businesses, to be noticed by consumers. And these products will be noticed by the hypermarket, which makes deals with fair trade management, to do promotions. So, these small business or organizations will gain profit to live for another …show more content…
Distributors are an entity that sell the products to retailers or end users or warehouse these products, until they are requested. Distributors buy these products from manufactures. The involved information in the stage is the flows of demand by retailers or end users. But the product and money flows for this stage, is the exchange that happened between the distributor and the retailer. As, the retailers buy the products from the distributor by offering money and the distributor switch their products to money with the retailers. Retailers are fourth stage for the supply chain. Retailers are an individual or business that put on the market their goods or products to the end users. The retailers have involved in different flows. First, the product flows from the retailers to customers or end users. Second, the demand of the customer that will be applied by the retailers is the information interface. Third, the trade that has been happened between the retailers and customer, which retailers offer products and customer offers