Bush and John Kerry. The film’s intended purpose was to show the American people that George W. Bush was not fit to be the President of the United States.
According to Jowett & O’Donnell (2015), “propaganda is the deliberate, systematic attempt to shape perceptions, manipulate cognitions, and direct behavior to achieve a response that furthers the desired intent of the propagandist. “Michael Moore’s film is an example of propaganda because it attempts to shape perceptions, (ideas about President Bush), manipulate cognitions, (get the American public to reason with him) and direct behavior to achieve a response that furthers the desired intent of the propagandist (convince the American public to vote for John Kerry) (Jowett & O’Donnell,