Factors That Regulate Retail Establishments And List The Types Within Each Classification

1217 Words Nov 2nd, 2016 5 Pages
Alex Omar Casado Delgado
Embry-Riddle Aeronautical University
Professor Patricia Beck
Marketing 311

1. Discuss factors used to classify retail establishments and list the types within each classification. A retail establishment is a place in the world of marketing between the manufacturers and the consumer. These retail establishments are organized by their prices, services and what products they are sold in their location. There are some factors that categorize what type of establishment the business really is. For example a general merchandise retailer is that retailer that offers their customers a variety of non-grocery products and will having an extensive inventory available. The convenience stores are a type of general merchandise retailers, but with a more limited variety of products such as alcohol, tobacco products and several car products at a slightly higher price. A hypermarket is a type of department store such as Wal-mart that offers a higher list of products organized into several departments while having supermarket characteristics. Also we could see that a department store will have different segments divided by sectors, but it would not carry grocery items. Both retailer establishments are in charged to offer customer services, credit and online purchases and delivery operations.
Supermarkets are those stores that specialized in grocery items such as food and other products normally found in a household. Another example of retail…

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