Factor Analysis Apple
This strategic factor analysis is prepared with the help of SWOT analysis for the company operations all over the world. This paper consists of detailed description of the policies and procedures adopted by the company in order to in the global competition. Company’s IFAS (Internal Factor Evaluation), EFAS (External Factor Evaluation) and SWOT (strength, weakness, opportunity and threat) analysis will be studied in this research. This is done in order to identify the position of the company in the global market and effects of its operations in terms of …show more content…
Moreover, they have to shape/adapt the company’s culture and structure so that it fits to the new objectives but still provides a basis for maintaining the firm’s distinctive competencies and leading to a competitive advantage.
Concerning the corporate culture, cost awareness (where appropriate and useful) has to become incorporated into Apple’s set of values and norms. Although this might be one of the most difficult parts of a successful strategy implementation as several CEOs in the past failed in their attempts to change Apple’s culture, Steve Jobs is definitely able to manage this challenging task. It is obvious that an important step towards the realization of the ambitious goal will be to coordinate and integrate the efforts of all employees so that they are consistent with the company’s strategic objective.
• LIQUIDITY RATIOS
CURRENT RATIO= CURRENT ASSETS/ CURRENT LIABILITIES
QUICK OR ACID TEST=QUICK ASSETS/ CURRENT LIABILITIES
• PROFITABILITY RATIO
NET PROFIT MARGIN or RETURN ON SALES=NET INCOME/NET SALES
GROSS PROFIT = GROSS PROFIT/NET SALES