Future of Facebook
Abimbola Odetoye
AMBA 670
University of Maryland, University College
6 September 2016
Abstract:
With more than 1.9 billion users in the world, Facebook is changing the lives of individuals around the world; connecting families, friendship, partners, and professionals. (Barnett, Han 2011)Facebook has expanded its connection amongst people of all ages and different cultures. The goal of this case study is to identify the future of Facebook, how it will stay ahead of competitors, enhance the policies and features, and innovate. (Barnett, Han 2011)
Facebook is the biggest form of social network on the internet, essentially centered around high school and university students, Facebook has been able to expand …show more content…
It 's a person to person communication site for experts and professionals, to network and expand within an industry. Facebook has also incorporated professionals and business networking; allowing companies to advertise their organization through creating a company page or group. (Abrsnet, 2016)
These examples above clearly displays the reasons why Facebook has an advantage over all of its competitors; Facebook can incorporate the features from these sites into the Facebook interface. (Barnett, Han 2011)
Weaknesses of Facebook’s Privacy Policies and Features
As Successful as Facebook is it still has some significant weaknesses in the policies and the features. There are some aspects of Facebook that still needs to be enhanced these include some of the technology, management, and also the organization. (Abrsnet, 2016)
As far as the technology of Facebook the major concerns are the privacy and user control. Facebook is susceptible to being occasionally hacked due to unethical hackers around the world. Facebook still continues to study how much control should be granted to users. (Barnett, Han 2011) They have incorporated more privacy features in hopes to make the website more reliable and secure. (Abrsnet, …show more content…
Throughout the years Facebook has enhanced its privacy settings which have to reduce the amount of people becoming reluctant to join the social site. (Barnett, Han 2011)
Innovation Strategies
Facebook plans to use different strategies to increase users and investors. They plan to grow the global user community; by focusing on developing consumer base over all around the world. (Barnett, Han 2011)This will be done by promoting more consumer procurement endeavors and upgrading the services; with a specific end goal to make Facebook more available and valuable. (Barnett, Han 2011)
• Facebook will focus on continuing to advance in social services to increase interaction worldwide. (Barnett, Han 2011)
• They will focus on innovation and how to engage business, users, and marketers using the mobile and web interface. (Barnett, Han 2011)
• Facebook will invest more in improving the features, for example, the news feed, groups, photos, and make the site more user-friendly.
• They will also enhance their consumer’s user experience by developing services and products that will enhance the social
Abimbola Odetoye
AMBA 670
University of Maryland, University College
6 September 2016
Abstract:
With more than 1.9 billion users in the world, Facebook is changing the lives of individuals around the world; connecting families, friendship, partners, and professionals. (Barnett, Han 2011)Facebook has expanded its connection amongst people of all ages and different cultures. The goal of this case study is to identify the future of Facebook, how it will stay ahead of competitors, enhance the policies and features, and innovate. (Barnett, Han 2011)
Facebook is the biggest form of social network on the internet, essentially centered around high school and university students, Facebook has been able to expand …show more content…
It 's a person to person communication site for experts and professionals, to network and expand within an industry. Facebook has also incorporated professionals and business networking; allowing companies to advertise their organization through creating a company page or group. (Abrsnet, 2016)
These examples above clearly displays the reasons why Facebook has an advantage over all of its competitors; Facebook can incorporate the features from these sites into the Facebook interface. (Barnett, Han 2011)
Weaknesses of Facebook’s Privacy Policies and Features
As Successful as Facebook is it still has some significant weaknesses in the policies and the features. There are some aspects of Facebook that still needs to be enhanced these include some of the technology, management, and also the organization. (Abrsnet, 2016)
As far as the technology of Facebook the major concerns are the privacy and user control. Facebook is susceptible to being occasionally hacked due to unethical hackers around the world. Facebook still continues to study how much control should be granted to users. (Barnett, Han 2011) They have incorporated more privacy features in hopes to make the website more reliable and secure. (Abrsnet, …show more content…
Throughout the years Facebook has enhanced its privacy settings which have to reduce the amount of people becoming reluctant to join the social site. (Barnett, Han 2011)
Innovation Strategies
Facebook plans to use different strategies to increase users and investors. They plan to grow the global user community; by focusing on developing consumer base over all around the world. (Barnett, Han 2011)This will be done by promoting more consumer procurement endeavors and upgrading the services; with a specific end goal to make Facebook more available and valuable. (Barnett, Han 2011)
• Facebook will focus on continuing to advance in social services to increase interaction worldwide. (Barnett, Han 2011)
• They will focus on innovation and how to engage business, users, and marketers using the mobile and web interface. (Barnett, Han 2011)
• Facebook will invest more in improving the features, for example, the news feed, groups, photos, and make the site more user-friendly.
• They will also enhance their consumer’s user experience by developing services and products that will enhance the social