Extra Gum Advertisement Analysis

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They stare into each other’s eyes as the sweetness of gum rushes through their mouth. The advertisement for Extra Gum, “The Story of Sarah and Juan” displays a sweet story two people falling in love as the years pass. The commercial begins with a smitten high school girl offering her crush a piece of gum. Juan doodles cartoons on the gum wrappers as their relationship grows deeper. When watching this advertisement for the first time, my heart felt so warm. The story is not only built around love, but the simplicity of sharing. The advertisement gives me urge to share a piece of gum with someone I care about. The “Story of Sarah and Juan” Extra Gum commercial uses the emotion behind moments, love, and simplicity to promote their product and

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