• Exigence o An exigence refers to a problem or an issue that introduces the topic that the author is discussing. The novel starts off with writing about how a shoe brand became popular and how crime rates dropped in New York out of nowhere. The exigence of this novel is that little changes can causes things to reach a “tipping point”.
• Audience o An audience is a specific group of people that the writer designated the text to. In the introduction of the novel the author writes “The point of all of this is to answer two simple questions that lie at the heart of what we would all like to accomplish as educators, parent, marketers, business people, and policymakers.” (14.) Gladwell is using to word “we” when referring to these people, revealing …show more content…
Gladwell will often refer to different experiments, tests, or research in his novel. For example. In chapter three Gladwell talks about the advertising “clutter” problem and backed up his point by revealing that “Coca-Cola paid $33 million for the rights to sponsor the 1992 Olympics, but despite a huge advertising push, only about 12 percent of the TV views realized that they were the official Olympic soft drink.” (99.)
• Pathos o Pathos is an appeal to the audiences’ emotion, migration, or sympathy. In the novel Gladwell uses an appeal to emotion when he brings up the suicide epidemic in Micronesia to show readers that an epidemic can steep dramatically. The chapter “Smoking, and the Unsticky Cigarette”, includes shocking and emotional stories such as the one when a seventeen-year old hanged himself because he had been rebuked by his older brother for making too much noise.
• Ethos o Ethos is an appeal to credibility authority, reliability. When Gladwell is making his point in each chapter he commonly refers to successful people of high status. For example, in chapter five when Gladwell is talking about the Rule of One Hundred Fifty he quotes a British anthropologist named Robin Dunbar. Later in the chapter Gladwell also uses a successful entrepreneur Bill Gore as an example for the Rule of One Hundred …show more content…
As a person who originally thought that nonfiction novels were boring, I was surprised that I actually enjoyed this book. I found it to be enjoyable because the topics that Gladwell wrote about was interesting and surprising. I gained more knowledge about how things became epidemics and reached a “tipping point”. I would praise the book for having many credible sources for backing up its points. I would criticizeb the book for sometimes having too many examples and sometimes being repetitive. I would keep this book on the reading list because other students can learn this book and enjoy it as
• Audience o An audience is a specific group of people that the writer designated the text to. In the introduction of the novel the author writes “The point of all of this is to answer two simple questions that lie at the heart of what we would all like to accomplish as educators, parent, marketers, business people, and policymakers.” (14.) Gladwell is using to word “we” when referring to these people, revealing …show more content…
Gladwell will often refer to different experiments, tests, or research in his novel. For example. In chapter three Gladwell talks about the advertising “clutter” problem and backed up his point by revealing that “Coca-Cola paid $33 million for the rights to sponsor the 1992 Olympics, but despite a huge advertising push, only about 12 percent of the TV views realized that they were the official Olympic soft drink.” (99.)
• Pathos o Pathos is an appeal to the audiences’ emotion, migration, or sympathy. In the novel Gladwell uses an appeal to emotion when he brings up the suicide epidemic in Micronesia to show readers that an epidemic can steep dramatically. The chapter “Smoking, and the Unsticky Cigarette”, includes shocking and emotional stories such as the one when a seventeen-year old hanged himself because he had been rebuked by his older brother for making too much noise.
• Ethos o Ethos is an appeal to credibility authority, reliability. When Gladwell is making his point in each chapter he commonly refers to successful people of high status. For example, in chapter five when Gladwell is talking about the Rule of One Hundred Fifty he quotes a British anthropologist named Robin Dunbar. Later in the chapter Gladwell also uses a successful entrepreneur Bill Gore as an example for the Rule of One Hundred …show more content…
As a person who originally thought that nonfiction novels were boring, I was surprised that I actually enjoyed this book. I found it to be enjoyable because the topics that Gladwell wrote about was interesting and surprising. I gained more knowledge about how things became epidemics and reached a “tipping point”. I would praise the book for having many credible sources for backing up its points. I would criticizeb the book for sometimes having too many examples and sometimes being repetitive. I would keep this book on the reading list because other students can learn this book and enjoy it as