Exercise 2 Essay

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EXERCISE 1

As Wenger and Potter (2015) assert, “stand-ups can serve several functions, so it’s important to know in advance what you’re trying to accomplish with an on-camera segment” (p. 284). Personally, I would need to prepare myself thoroughly and conduct some research of my own to learn more about the topic at hand. My goal as a reporter is to establish credibility on the subject and be able to project confidence to the audience (Wenger and Potter, 2015). According to Wenger and Potter (2015), demonstrative stand-ups should demonstrate or teach something new to the audience rather than just inform them about it. These are the following ways I would tackle the assigned cover story:

A) THE INFORMATION SEGMENT

Again conducting research here is key. I would gather as much as information as possible before going on camera. As a reporter I need to be able to engage with the viewers and keep them interested (Wenger and Potter, 2015). Therefore, I need to have an idea of what the viewers may already know before my stand-up (Wenger and Potter, 2015). The setting would take place inside a classroom and I would start the stand-up by holding two long light bulbs in each hand and look at the camera and ask: Can you tell these two light bulbs apart?

I would provide them facts; let
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I would then look at the camera and say: But perhaps fluorescent lighting is not solely to blame for eyestrain. Televisions, video games, tablets, smartphones, eBooks, and many other digital devices can be major contributing factors to eyestrain (Sikes, 2014). Then I would include this graphic to emphasize my point, “About 28 percent of people spend 10 or more hours daily in front of digital devices. The number only goes up from there, as about 65 percent spend three to nine hours per day in front of a digital device” (Sikes, 2014, p.

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