One of the first polices that should be …show more content…
Simply put this would look to identify the individuals that are allowed to use and access the policy, as well as the precise ways that this access can be put in place to enable actual economic efficiency. There should be a clear chain of command in terms of whom is allowed to use social media within the department, because having to many individuals can cost large amount of money as well as inefficiencies. The person that is utilizing the campaign, must have a clear understanding of how social media policies work, and adhere to the standards that are put forth by the department. Having too many people control the actual platforms can be severely limiting and thus cause major …show more content…
This creates an environment where the primary research that is present has been written within the last decade or so. “Social media has played a primary role in creating awareness for community issues, as well as educating the public on best practices within emergency services” (Scoble, 2012). This is a prospect that can clearly be applied within the case of the Milford Fire Department. “One of the primary roles that is associated with the fire department is based upon applying specific best practices that can be used by the public in case of emergency” (Cote, 2012). Social media provides an efficient and cost effective platform in which more citizens can connect with the department. The correlation with exposure plays an integral role in allowing social media policy to be applied and the messages that it promotes reflects the image of the