Today, Apple’s retail store can be found in almost all developed countries including America, Australia, Germany, Japan, China and many more. More than 30 stores are present in California itself. With the revolutionary Apple, it is unlikely that one that is connected to the modern world have never visited an Apple store before. I have visited Apple store numerous of times in San Francisco Union Square, in Palo Alto Stanford Mall, and in San Diego, UTC. I have chosen Apple simply because I love the brand. Especially for a complete technological amateur like myself, Apple’s products had made my life in dealing with folders, flipping through the Internets, and performing basic function such as sending emails so much easier. Apple has categorized
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However, less than a minute, a female staff approached me and asked what I was looking for. I told her about my broken screen and I was transferred to the guy with the iPad in the center of the room. Then I had to make an appointment for the “Genius Bar,” which is a creative term that Apple had invented that actually means hands-on-diagnosis and troubleshooting (See Figure 2 for the Genius Bar). I was told that they would text me when my appointment is ready, and I could cancel anytime through my phone or even to extend my time. I was initially overwhelmed by the crowd, but was satisfied with the orderly system that they had created. I was also contempt with the attitude of the staffs for they immediately greeted me and were very friendly. In addition, everyone seems to be exceptionally busy, and none of the staff are standing idly, which shows the highly productive day-to-day operations in a retail stores. The retail store itself is simplistic in its design and modern, which is similar to the concept for all Apple’s products. I noticed that the simplistic design that Apple adopted for its stores and products, gives them a classy and luxurious looks. One of the tables nearing the glass door displayed the newly released iPhone 7 in all of its
However, less than a minute, a female staff approached me and asked what I was looking for. I told her about my broken screen and I was transferred to the guy with the iPad in the center of the room. Then I had to make an appointment for the “Genius Bar,” which is a creative term that Apple had invented that actually means hands-on-diagnosis and troubleshooting (See Figure 2 for the Genius Bar). I was told that they would text me when my appointment is ready, and I could cancel anytime through my phone or even to extend my time. I was initially overwhelmed by the crowd, but was satisfied with the orderly system that they had created. I was also contempt with the attitude of the staffs for they immediately greeted me and were very friendly. In addition, everyone seems to be exceptionally busy, and none of the staff are standing idly, which shows the highly productive day-to-day operations in a retail stores. The retail store itself is simplistic in its design and modern, which is similar to the concept for all Apple’s products. I noticed that the simplistic design that Apple adopted for its stores and products, gives them a classy and luxurious looks. One of the tables nearing the glass door displayed the newly released iPhone 7 in all of its