Eurocentric Beauty Definition Essay

1331 Words 6 Pages
The perception of normal in America has become a hindrance for African American women to express their unique beauty in today’s society. The ideal image that has been pushed through media is the Eurocentric beauty, causing Native American, Hispanics and African Americans to conform to look more American. African Americans have been working hard to mold themselves to what they feel is most acceptable in society for years now. Since post emancipation, the African American culture has two methods to “fix” their blackness in order to blend in (Hargro). One being to straighten their hair to make it more pleasing to the eye as the European hair textures which is the ultimate goal of “good hair”. Once again to comply with the likings of society and …show more content…
The European beauty standards is the notion that the more closely associated a person is with European features, the more attractive she or he is considered. These features include light skin, straight hair, thin nose, colored eyes, etc. (Kite 2011). The beauty standards of having to cover or mask who you really are has been going on for years, for example in the 60s there was a TV show with an African American main star called Hello, Dolly!. This woman was whitewashed and stripped of every feature that could have identified her as black. Carol Channing naturally has less melanin in her skin making her a light complexion but they also used makeup to slim her nose and put a blonde wig on her simply to make her fit the perception of beauty. Having such thought processes trickles down to innocent black youth without many knowing. For instance in 1939 two married psychologists named Kenneth and Mamie Clark conducted a study on young children of color; this experiment showed how these young children preferred a white doll over the black, because of its skin color or eye color. Currently in today’s media there was a movie released titled Stonewall which is supposed to be a true story about the riots supporting the LBGT community. Now this movie portrayed one of the activists during the actual riot in 1969 as a white male named Danny instead of his …show more content…
I will agree that yes, sometimes natural hair can look too loud and may need to be toned down during certain settings like Tamera said “why not put it in a ponytail or a bun” if your workplace or school believes its “unruly”. To tell a woman that something she was born with is not acceptable is not only discriminatory but it also has the possibility of breaking down self-esteem. Throughout the past few years it seems as if African American women are coming to terms with the hair that they were rightfully given and not caring about the opinions of others. The natural hair movement has somehow expanded to become a re-modernized way of living and a highlighted focal point of the mainstream beauty industry, giving more women more self-esteem (Boston Globe). With this movement it seems like more black women are trying to get others to join and trying to spread the knowledge of how to embrace your natural locs an also to care for

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