Ethos Pathos Logos

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Pathos can also be negative which mean it can bring out your fear of something. An example was displayed because men fear being told they’re getting old. Mike being told he playing like Betty White, which is not only old but is a lady. Every man in my mind feared ever been told that by another grown man. Snickers to that fear of a men in consideration and displayed it in this ad. Snicker not only displayed a positive pathos, but a negative pathos as well.
Snicker was very successful with this ad in many different aspects. They grabbed the attention men by the sport that all men love which is football. Also it was aired during the commercial of a super bowl game, which I pretty sure the commercial was discussed all over the states that night

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