Ethos Pathos Logos

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easy to follow. Without the great use of visualization in the movie, it would not have been nearly as successful. It really helps the movie reach a much broader audience than it would have without these animations.
Throughout the movie, there are many contrasts, especially between the bankers and the ordinary people. A central argument is how the banking industry has been making money since the crisis while the rest of the world is failing financially. To illustrate this, the movie shows graphs of how much banker’s payment have gone up. When the viewer sees these graphs, there is always a huge gap in between. The graphs shows extreme cases and it speaks to their logical sense that this is not fair.

The logos is a huge factor for the success of the movie. The movie leaves the viewer without a doubt in their mind that the Wall Street CEO’s and policymakers of the US government are the ones responsible for the financial situation. Even just seeing the research without understanding it, provides the viewer a sense that the filmmakers know what they are talking about and that they have proof for what they are saying. The viewer is shown facts, figures and newspaper close-ups that seem unarguable, and of course, chances that the average viewer bothers to check is low.
Pathos, which means persuading by appealing to the readers emotion, is another
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We see them looking dirty, tired, working in poor working conditions. One woman talks about how many people have been fired and she now has to work tons of extra hours to pay the rent. Not only does this provoke more sympathy, but it gives the viewer a sense of how huge impact the crisis had. Inside job also interviews prime ministers in poor countries that talks about how the crisis almost destroyed their economy. Displaying how the crisis had such a large scale, is likely to contribute to even more angriness with the

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