Ethical Decision-Making Steps
Due to customer demand for sub-compact cars, and the competition they were having with Germany and Japan. Ford decided that it too would enter the sub-compact car market and would compete with these countries so that they wouldn’t monopolize the American market. So in 1970, Ford Motor Company introduced its new automobile, the Ford Pinto. President Lee Iacocca was intent on getting the Pinto in showrooms by 1971, or within two years and pushed production through. (Trevino,
The average span of production of new vehicles at Ford has usually been between three to three and a half years, so cut production was cut to only 18 months. Since production was shortened, the steps that were usually done separately were instead done concurrently. Which would prove to be a major mistake? Because …show more content…
Ford decided that it too would enter the sub-compact car market and would compete with these countries so that they wouldn’t monopolize the American market. So in 1970, Ford Motor Company introduced its new automobile, the Ford Pinto. President Lee Iacocca was intent on getting the Pinto in showrooms by 1971, or within two years and pushed production through. Trevino, Nelson (2014, p. 64)
The average span of production of new vehicles at Ford has usually been between three to three and a half years, so cut production was cut to only 18 months. Since production was shortened, the steps that were usually done separately were instead done concurrently. Which would prove to be a major mistake? Because when conducting crash testing, it was then discovered that the Pinto’s gas tank exploded during low-speed, rear-end impact. This issue could have been averted if upon learning of the fatal flaw with the Pinto’s gas tank, if Ford had recalled the car and made a small adjustment to the fuel tank. Trevino, Nelson (2014, p.
Due to customer demand for sub-compact cars, and the competition they were having with Germany and Japan. Ford decided that it too would enter the sub-compact car market and would compete with these countries so that they wouldn’t monopolize the American market. So in 1970, Ford Motor Company introduced its new automobile, the Ford Pinto. President Lee Iacocca was intent on getting the Pinto in showrooms by 1971, or within two years and pushed production through. (Trevino,
The average span of production of new vehicles at Ford has usually been between three to three and a half years, so cut production was cut to only 18 months. Since production was shortened, the steps that were usually done separately were instead done concurrently. Which would prove to be a major mistake? Because …show more content…
Ford decided that it too would enter the sub-compact car market and would compete with these countries so that they wouldn’t monopolize the American market. So in 1970, Ford Motor Company introduced its new automobile, the Ford Pinto. President Lee Iacocca was intent on getting the Pinto in showrooms by 1971, or within two years and pushed production through. Trevino, Nelson (2014, p. 64)
The average span of production of new vehicles at Ford has usually been between three to three and a half years, so cut production was cut to only 18 months. Since production was shortened, the steps that were usually done separately were instead done concurrently. Which would prove to be a major mistake? Because when conducting crash testing, it was then discovered that the Pinto’s gas tank exploded during low-speed, rear-end impact. This issue could have been averted if upon learning of the fatal flaw with the Pinto’s gas tank, if Ford had recalled the car and made a small adjustment to the fuel tank. Trevino, Nelson (2014, p.