Social Media Optimization can be defined as a process of achieving Marketing Communication and Branding goals through the use of various Social Media Websites. It is a process to optimize web sites, so that they are easily connected or interlaced with online communities and community websites.
Primarily the Focus of Social Media Optimization is to drive traffic from Sources other than the Search Engines. Social media can take many different forms, including Internet forums, web logs, social blogs, wikis, pod casts, pictures and videos. It is an important aspect of Web Marketing which helps you in building your Company Image, Identification and Online Communication strategy. Orkut, …show more content…
About Twitter Marketing
Twitter Account Management and Twitter Marketing
At any particular point during the day, between 1 - 2% of your Twitter followers will read your Tweets and follow any page link that you include. This makes Twitter a very powerful sales tool if used correctly.
Twitter has the potential to drive significant targeted web traffic to your website, and into your sales process.
If you have 100 Twitter followers, then you might expect to receive 1 or 2 visitors to your website from your Tweet, but if you have 100,000 Twitter followers, then you have the potential to drive 1,000 or 2,000 visitors to your website. If you mange your Twitter account effectively, then not only will you have thousands of Twitter followers, but you will have targeted "niche" followers.
By targeting followers that are actively looking for information about your particular product or service, you will create a huge