Essay On Urban Outfitters

Context Urban Outfitters’ layout has a banner that runs across the top of the page that contains all the compartments of the website (Women, Men, Apartment, etc.). The website's background is white and the words are in black, but has pictures all along the homepage directing the customer to different parts of the website. Once you decide what products you want to look at the layout is the same for each. It has the basic white background with pictures of the products laid out by the number the customer wishes to view at a time.

Vineyard Vines’ layout has a white banner that blends in with the rest of the homepage and has the words (departments) in blue to compliment it. The rest of the homepage has pictures that pertain to different parts of the website and at the very bottom of the website is small different …show more content…
Commerce

Urban Outfitters- On every item you view you’re able to add it to the cart, then once everything is added you can add your billing info and shipping info. Putting in your payment method will secure the purchase.

Vineyard Vines- Similar to Urban Outfitters, you add the item you want to the cart and put in your billing and shipping info, then finalize it with your payment information.

I have no opinion on which one is better because both checkout processes are very easy and simple

Constant Change

Urban Outfitters- I have been checking the site for a week plus and I have not seen it changed, but I have been shopping from Urban Outfitters for years and noticed they change their website style every big season change.

Vineyard Vines- I also have checked their website for a little over a week and noticed no change, but they do change their website style during the major season change and if there is a big sports event going on (Kentucky Derby, Bermuda Race,