Essay On The Ugly Truth Of Televised Women's Sports

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The Ugly Truth of Televised Women’s Sports For years, sports have been considered as men only activities and were not considered to be suitable for women. This idea became popular at the beginning of the Industrial Revolution, when men did intense jobs in the factory, and women were expected to stay in the house and focus on household chores. During this time, sports started being associated with masculinity. Addition to this assumption, women have been treated unequally and discriminated against sport involvement. This practice marginalizes women’s sports and created an illusion that very little women play sports. Therefore, sport and broadcast channels should increase their coverage about women’s sports and improve the quality of their coverage. …show more content…
These channels portray women as sexual objects and because of this, are perceived as incompetent. On July 18, the KABC-TV channel broadcasted the footage that presented women as sexual objects (Messner 18). Another example is the National Broadcasting Company (NBC)’s broadcast program of the 2010 Winter Olympics, where male competitors were portrayed as successful because of their talents, and female competitors perceived as failing because they lack the commitment (Angelini 274). This reflects the hierarchy of our society, where men are dominant. Female players are pressured to look good while performing their tasks. Commentators often focused their attention and questioned the female 's’ appearance than performance . These questions like “How can she still look perfect while playing ?” and “Oh My God, I love her outfit!!, only undermines female players’ abilities and performances. These channels often categorizes women as girlfriends, wives of famous male athletes, and mothers rather than professional players (Messner 5). This makes women seem less competent than …show more content…
First, she talks about the lack of sports coverage in women’s media, but all of the shows she listed are not designed to focus on sports; therefore her analogy is not correct. Second, she claimed that feminists challenge the market when they demand more women’s sports coverage (Sommers). The media, in general, wields a lot of power over people 's mind, they decide which subjects are important; therefore shaping the ways we perceive the world. ESPN makes us think that women’s sports are boring and unexciting, and women athletes are incompetent by the way their commentators deliver the message (Messner). In a sense, ESPN controls their viewer’s needs and references relating to sports. There may be some truth in her statement; however, she fails to show that women attend more games than watch. Women 's sports is nearly identical to men’s attract which both attract male and female audiences. Saying women’s sports are watched by women only is illogical as men only watch male dominated sports. Theoretically speaking if men’s sports only rely on male viewers, than the existence of female products from male sport teams are not

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