The use of ethos is evident in this photograph because as Olympic runners, Smith and Carlos were well-respected, which gives them the credibility that focus audiences to take their protest seriously. Pathos is utilized because of the emotional connotation behind medal ceremonies. Earning a medal is often the zenith of a competitor’s athletic career, so this photograph contrasts our expectation of joy with the feeling of despair they are protesting and the feeling of power they are trying to evoke. Logos is also evident through the group of officials surrounding the …show more content…
The Olympics are broadcasted worldwide, ensuring that the entire globe would be aware of the racial issues Americans were experiencing. The act targeted Americans, especially American officials, who the athletes believed could do more to help curtail racism and discrimination in the US. Looking at this photograph today is significant because of the apparent similarities between the protest of these athletes and that of Colin Kaepernick and other black Americans today. Although nearly fifty years have passed since this protest at the Olympics, this photograph makes clear that we still struggle with racial tensions and discrimination