Women And Masculinity Essay

Human beings are hardwired to judge and categorize each other into groups. No matter how hard they may try, stereotyping is almost always inevitable. Studies have shown that alcohol consumption is perceived to be a male dominated task related to masculinity. Gately (2008) wrote of the history of alcohol. He dated back to the time of the Greeks when women were to be kept separate from alcohol; they were not allowed to be near it let alone drink it. In the modern day, drinking is still seen as a masculine hobby. In a study conducted by Sasso (2015) fraternity boys were observed. Results found that misogynistic and homophobic language were a prevalent part of the house; the use of this type of language relates to the men trying to exert their manliness. As the environment was centered around the consumption of alcohol, it was shown that the alcohol played a big role in their masculinity. Törrönen and Roumeliotis (2014) found that when presented a picture of a female taking the role of a male laying on the couch, drinking a beer, she was seen as being an alcoholic drunk. As opposed to being seen as acceptable if it was a man. Women’s consumption of alcohol is judged and influenced by the stereotypes society has placed upon them. …show more content…
(2012) also discovered that consumption of alcohol was seen as more problematic in women then in men. There were more articles and ads concerning assault and other consequences of consuming alcohol in relation to women. They also found more articles that showed alcohol as harming women’s femininity. For example, many celebrities stated that to maintain the perfect body they lowered or stopped their consumption of alcohol all together. Society says that women have to look a certain way; if they don’t fit the said description, they are seen as less feminine. When these magazines promote the idea that drinking can cause women to look unfeminine, they are suggesting that drinking is unfeminine, further feeding into the