Women start changing the fashion trends by changing with the clothes they wear. Before the twenties women would never show their legs and bare arms now they are starting to show more. Dress began to become shorter in length, but was never …show more content…
By shaping their eyebrows thin, to emphasize their young beautiful face. Makeup was starting to be worn around the eyes (eye shadow, eyeliner, and mascara), makeup was added to make eyes more alive and large. Lips were started to be painted with new lipstick. Women would even line lips to make their lips look narrow, and try to emphasize the bow of the upper lip and show the depth of their lower lip. The bow of the upper lip was was often called the cupid’s bow, because of the one who influences who was Clara Bow. (Herald) Clara Bow was an American actress who rose to stardom in silent films like Down to the Sea in Ships and Rough House Rosie. Because of this new makeup fad, it made the makeup companies, like Elizabeth Arden, Helena Rubinstein, and Max Factor Sr. one of the many largest industries in the twenties. Even though makeup was a growing industry, many women made their own makeup to save money. Women made their own eyeshadow with soot, and mascara with soot and petroleum jelly. Something new to this decade that becomes popular is tanning. Tanning was so popular that several new products when they went out on the shelves at stores. These items were created to help prevent sunburn and help you obtain a better tan.