As described by Adam Rome, the groups that played the biggest role in modern day movements were “liberals, middle-class women, and antiestablishment young people” (521). Through the mid-1950s and 60s, liberals and elected officials worked hard to make the environment on the national agenda. Two influential advocates of that time were Arthur M. Schlesigner Jr. and John Kenneth Galbraith, who became advisers to John F. Kennedy during his presidency and continued to promote the need for environmental protection throughout the 1960s (512). Additionally, grass-root environmental movements run by women continued to grow into the 1960s as well. While women were actively promoting the environment for several decades before, women activism dramatically grew in the 1950s and 1960s as the role of the “house wife” began to change (516). Lastly, there was a large contribution to the environmental cause by young people in the late 1960s. This support sprouted out of the rebellious movements against consumer culture. The hippie movement of this time also encouraged people to think more seriously about the earth as well
As described by Adam Rome, the groups that played the biggest role in modern day movements were “liberals, middle-class women, and antiestablishment young people” (521). Through the mid-1950s and 60s, liberals and elected officials worked hard to make the environment on the national agenda. Two influential advocates of that time were Arthur M. Schlesigner Jr. and John Kenneth Galbraith, who became advisers to John F. Kennedy during his presidency and continued to promote the need for environmental protection throughout the 1960s (512). Additionally, grass-root environmental movements run by women continued to grow into the 1960s as well. While women were actively promoting the environment for several decades before, women activism dramatically grew in the 1950s and 1960s as the role of the “house wife” began to change (516). Lastly, there was a large contribution to the environmental cause by young people in the late 1960s. This support sprouted out of the rebellious movements against consumer culture. The hippie movement of this time also encouraged people to think more seriously about the earth as well