Energy Drinks Case Study

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Register to read the introduction… It is most popular to athletes, people in professions, and students. This study is conducted to study the good and bad effects energy drinks may bring to those who ingest it, focusing specially on college students who are most likely exposed to different kind of stress and energy-draining activities such as studying. Since the focus of the study is towards the college students, the research's aim is to explain the effects of energy drinks to the college student's health and school performance, to weigh the good effects and the downside of ingesting it, to suggest some ideas for the betterment of the situation or for the elimination of problems encountered, and to find some alternatives for those situations which are found and proven …show more content…
Its global consumption over the last five years has grown by about 10% anually, and now it is sold in over 160 countries worldwide, with 44% of it purchased in convenience strores and 56% purchased in bars and other places. Most of its consumers ae students. Indeed, energy drinks are very helpful to those students who need to stay awake late at night to study for a test, who are making reports, projects, assignments and other schoolworks. Energy drinks contribute in staying awake and focus. But mcuh to our knowledge, energy drinks has limitations. They may provide extra energy, but it is temporary. They just stimulate the body and brain over a short period of time. They also do not provide an effective way of rehydrating our body and stay in our stomach longer than water because of high sugar concentration. Energy drinks, when taken up without precaution, may cause a serious problem to one's body. Energy drinks contain caffeine, a primary content of coffee. The caffeine content of an enery drink is about 80 mg per 250 ml, equivalent to one cup of coffee. But there are energy drinks sold in larger containers, which means more caffeine content. Caffeine overdose may cause side effects such as nervousness, insomnia, palpitation, dizziness, nausea, and headache. There were reported cases of hospitalizations due to these symptoms, and even death. According to Dr. Matteo Cameli. from University of Siena, despite of its dominant bad effects to the body, they found a health benefit that it may bring in one of their studies. He explained that energy drinks enhance the contractions of both the left and right ventricle of the heart. This may be because of the effect of taurine which stimulates the release of calcium from the sarcoplasmic reticulum. But despite this effect, he still added that energy drinks raise the risk if cardiometabolic

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